To ensure high-quality leads, we start by creating a list that closely aligns with your Ideal Client Profile (ICP), focusing on key events in a project’s life cycle that make your services relevant. Our targeted cold outreach is aimed exclusively at decision-makers. When we receive a positive response, it indicates genuine interest. Before scheduling a call, we ask a few additional qualifying questions to confirm that the lead is not only aware of your company but also genuinely interested in your services.